Why is Harley-Davidson dropping diversity initiatives after the right-wing anti-DEI campaign?

Conservative old men who haven’t seen a movie since Dennis Hopper stopped being a leading Hollywood draw.

Harley geezers love spreading contempt for smaller, lighter Japanese “rice burners,” after they’ve taken their Geritol and used their walkers to hobble to the front porch for another rousing afternoon of “hey you kids get off my lawn.”

What happens if they try to attract new customers?

Can a hoodoo or candle spell be used to remove a love spell placed on someone by another person? What is the difference between voodoo and hoodoo?

Typical Harley-Davidson customer

Big noisy eyewateringly expensive machines that make senior citizens feel like it’s still 1962.

The Geezer Brigade starts flinging their walkers about and posting angry diatribes on AOL.

Why do you write?

Next year, things will turn around. Next year for sure. We just have to hang on until then. Next year.

All their existing customers shake their canes and whine about them “selling out.”

They sell obnoxiously, stupendously overpriced bikes to old white men who wear Donald Trump jackets.

Why did I move on so fast from a relationship that was my whole life and I was so attached, I moved on by 2 months?

Whenever they try to get new customers, they risk pissing off the dudes who were born to ride Donald Trump, or at least fellate him.

They need new customers or they’re done. Their existing customer base is aging out and, well, dying. Millennials don’t like their motorcycles, but Harley has long been a company that flat-out refuses to change their products to match what people want; they’ve long believed they should make whatever they want to make and people should just buy that.

The demographics for Harley-Davidson are just as grim as their sales figures: the average Harley customer is over 50, and the average age of a registered Harley motorcycle is about 10 years.

What is your biggest mistake or regret?

They’re terrified to abandon these guys because they know these guys buy their bikes, at least until they go broke buying Trump shoes and NFTs. Millennials think Harley Davidson is a joke, mainly because Harley Davidson is a joke. Gen Z is like “Harley who? You mean the Joker’s girlfriend? Margot Robbie? Yeah, she’s hot.”

This…is not a healthy company with a bright future ahead.

What is their product?

The world of the Harry Potter series is usually considered bad worldbuilding. What are some examples of actually good worldbuilding in the books/movies?

Harley-Davidson is facing some rather unfortunate demographic realities. If you look at their sales since the 1990s, they’re looking pretty grim:

So what do you do if your existing customer base of geezers and sycophants hates the idea of you selling to a new demographic? If you’re Harley, you keep selling to the old demographic and hope for a miracle.

But Harley is trapped. They’re a lifestyle brand, not a motorcycle company. When you look at them as a lifestyle brand rather than a motorcycle company, a lot of things start to make sense.

Are you able to lie, even though you have Aspergers?

If Toyota were facing demographics that grim, they’d, you know, change their lineup and try to appeal to new customers.

What happens if they build new bikes?

What is their lifestyle?

Devil May Cry 5 Can't Stop Selling, Now Tops 10 Million Units - Push Square